Business|Adults|Pre-Int|5. Corporate cultures

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Choose the best topic of the lesson. Explain your choice


Corporate culture • n. the values, beliefs, and traditions in a company which influence the behaviour of its staff. It is important for job-seekers to know about the culture of an organisation before accepting a job.

Discuss your ideas with your teacher

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How do you think corporate cultures might be different in companies? Consider:

  • the relationship between staff and management
  • the relationship between colleagues
  • company traditions
  • how the staff dress
  • how the office space is organised

What do you like about your company culture? Justify your answers

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Read the phrases from the quiz and choose the best title. Explain your choice

🔹to have a chat with colleagues

🔹to fix a time to meet

🔹receive a formal report about my work

🔹get detailed instructions

🔹standard procedures and policies

🔹to take on challenges

🔹planning a strategy

🔹keep up with the times

🔹Better safe than sorry.

🔹Nothing ventured, nothing gained.


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Read and check your ideas

Section A

  1. I like taking time to have a chat with colleagues even if this means spending more time at work.
  2. It’s nice when people at work celebrate birthdays or special occasions.
  3. I prefer people to fix a time to meet me rather than come to my office or my desk at any time.
  4. I don’t like working in an open space with everyone’s desk in the same area. I work better in an office of my own.
  5. I like to put photos and personal objects in my workspace.

Section B

  1. If I disagree with my boss, I can tell him/her.
  2. I prefer to receive a formal report about my work, not just casual comments.
  3. When my boss gives me something to do, I like to get detailed instructions that I can follow.
  4. It’s important for me to feel I am involved in the decision-making process at work.
  5. A company should have standard procedures and policies that everyone must follow, not ones which change with people’s situations or personalities.

Section C

  1. A company must keep up with the times.
  2. I need to take on challenges to make my job interesting.
  3. When planning a strategy, it is useful to look at what has worked well in the past.
  4. A company should be proud of its traditions.
  5. Finally, which of these proverbs do you prefer?
    a) Better safe than sorry.
    b) Nothing ventured, nothing gained.

Read the quiz to find out what kind of company culture is best for you. Choose Agree or Disagree

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What kind of company culture would suit you?

Section A


Section B


Section C


Add up your scores for sections A, B and C. Do you agree or disagree with the result of the quiz? Provide 3 arguments to justify your opinion

Scores

1. A=1, D=0

2. A=1, D=0

3. A=0, D=1

4. A=0, D=1

5. A=1, D=0

Questions 1 to 5 are about your relationship with colleagues. A score of higher than 2 suggests that you like to work for a company where employees are friends and can talk about personal matters. A score of 2 or less means that you prefer to keep your work life separate from your personal life.


1. A=1, D=0

2. A=0, D=1

3. A=0, D=1

4. A=1, D=0

5. A=0, D=1

Questions 6 to 10 are about your relationship with your managers. A score of higher than 2 suggests you like to work in a company where roles between managers and staff are flexible. A score of 2 or less means that you like to work in a company where people have clearly defined roles and there is more distance between staff and managers.


1. A=1, D=0

2. A=1, D=0

3. A=0, D=1

4. A=0, D=1

5. A=0, D=1

Questions 11 to 15 are about your attitude to tradition. A score of higher than 2 means you like to work in a company which values new ideas and takes serious risks. A score of less than 2 means you prefer the security of a company with strong traditions.

Match the verb-noun collocations with their meanings

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I like taking time to have a chat with colleagues even if this means spending more time at work.

Verb-noun collocation

have a chat


When recording vocabulary, it is not always enough to write down single words. It is much more useful to record which words are often used together. These are called collocations. Usually the words are from different parts of speech.

Verb-noun collocations like these are very useful:

reach a target

launch a product



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Fill in the gap with the right adjective-noun collocations


Sometimes you may want to record more than two words. For example, you might add the verbs that often go before adjective-noun collocations. The collocation wide range is often preceded by the verbs offer or provide.

What verbs would commonly come before the two adjective-noun collocations you found for questions 1 and 2: follow, give, take, make?

Choose the nouns to make common collocations with the verbs. You can use some of the words more than once. Use a dictionary if necessary

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✔️ pay attention (to something)



Choose the nouns to make common collocations with the adjectives. You can use some of the words more than once. Use a dictionary if necessary

✔️ challenging work


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Fill in the gap with the most suitable collocation. Make the statements true about you. Give real life examples

Answer the question. Provide strong arguments to support your point of view. Use at least 10 collocations from the list below

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What is important when…?

Speaking with your foreign colleagues about the corporate culture in your company

🔹Company traditions

🔹Dress code

🔹Company values and goals


  1. follow instructions, rules
  2. come up with a solution
  3. standard procedures and policies
  4. take on challenges
  5. hold a meeting
  6. pay attention
  7. put forward a proposal, solution
  8. keep up with the times
  9. create an opportunity
  10. pool our ideas
  11. plan a strategy
  12. separate work life from personal life
  13. take serious risks
  14. dress casually
  15. rewarding, challenging work
  16. competitive atmosphere
  17. valuable contract
  18. wide range
  19. high quality
  20. follow rules


Exam tip

Speaking part 2

The second part of the test is a «mini-presentation». In this part, each candidate is given a choice of two topics and has one minute to prepare a piece of extended speech lasting approximately one minute. After each candidate has finished speaking the next candidate is asked which of the bullet points they think is the most important. In this part of the test candidates are being tested on their ability to sustain their talk accurately and appropriately.


Tick the skills you have to pass speaking part 2

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Read the text and decide if the statements below are True or False


Will the corporation survive?

Since the corporation was invented it has been widely accepted that bringing activities together into one large company lowers transaction’ and communication costs, and that suppliers and manufacturers have market power due to their knowledge of markets. However, nowadays the internet is eliminating the physical costs of communication.

As a result it becomes more profitable to outsource many activities. Power is shifting to the customer who could be either another business or the end-user.

All this raises two burning questions. Firstly, does it mean that the supplier will no longer be the seller but become the buyer for the customer? Secondly, is diversification changing the structure of companies?

The answer to both questions at the moment, is yes for many business sectors. Some of the US’s largest pharmaceutical companies aren’t manufacturing drugs themselves at the moment. During this transition period, they are wholesaling every other kind of pharmacy product as well. At the annual conference for managers in the pharmaceutical sector, the main topic will surely be what to outsource to smaller companies next.

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Read the text again and put the verbs in the Present Simple or Continuous Tense

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Fill in the gap with the most suitable word

Watch the video about speaking exam part 2. Are the statements below True or False?

Examiner Marina Inigo

E: Now, in this part of the test, I’m going to give each of you a choice of 2 different topics. I’d like you to choose one topic and give a short presentation on it for about a minute. You will have a minute to prepare this and you can make notes if you want. All right? Here are your topics.
M: Thank you.
E: Please don’t write anything on the booklet.
E: Now, Inigo, which topic have you chosen, A or B?
I: Letter B.
E: So would you like to show Marina your task and tell us what you think is important when deciding the price of a product?
I: Okay, Marina, I’m going to talk about deciding the price of the product. And I think that the most important thing is to control your cost of production because it’s the main thing you have to see when you’re going to decide the cost of your products. And I think as low as your cost of production, if you’re going to be in a harder position against your competitors. You can also see the cost of similar products as your product to see where is more or less the places of the product we are selling. And, finally, the type of consumer is very important because maybe if your product is a very expensive car the most families can’t afford a car like this.
E: Thank you. Now, Marina, which do you think is the most important, cost of production, the cost of similar products or the type of customer?
M: For me, it’s important a cost of similar products because in the market there are a lot of similar products and you have to compete for sell, for sell your product.
E: Thank you. Now, Marina, which topic have you chosen, A or B?
M: B.
E: Would you like to show Inigo your task and tell us what you think is important when designing a publicity brochure?
M: I’m going to talk about this, I mean, publicity brochure. I think that it’s really important to choose the information that you want to give to the customer. Secondly, you have to know whom is target market, I mean, who is going to read your brochure. Certainly, I think that for the company it’s really important to know the cost of the publicity. In my opinion, is good using pictures because the pictures are maid more attractive the publicity, and for the end, you have to give the contact details to the customers. And think that it is the way for the same that would publish the brochure.
E: Thank you. Now, Inigo, which do you think is the most important, having clear information, using pictures, giving contact details?
I: I think it’s the first one. To give clear information, because when you read a brochure, the first one, you want this to know about the…. What you are reading. And maybe giving contact details. This is important to put the website because here you have all the information about the… of the company, of the product.
E: Thank you. Can I have the booklets, please?


Prepare a one minute «mini-presentation» from speaking part 2. Answer the question. Provide strong arguments to support your point of view

listen and speak_Lesson

Exam tip

Speaking part 2

The second part of the test is a «mini-presentation». In this part, each candidate is given a choice of two topics and has one minute to prepare a piece of extended speech lasting approximately one minute. After each candidate has finished speaking the next candidate is asked which of the bullet points they think is the most important. In this part of the test candidates are being tested on their ability to sustain their talk accurately and appropriately.


Instructions

  1. Answer the question from the task.
  2. Explain what is the most important.
  3. Explain what is less important.
  4. Provide strong arguments to support your opinion.

What is important when…?

Meeting your foreign partners for the first time

  • Your company traditions
  • Dress code and etiquette
  • Company values and interests

Allow your browser access to your microphone, press the button «Record» and record the speech you have prepared

Read the exam tip about writing part 2

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Exam tip

Writing Part Two

Candidates are asked to produce an extended piece of business correspondence of between 60 and 80 words. This task involves the processing of a short text, such as a letter or advertisement, in order to respond to it. A number of bulleted content points below the text clearly indicate what should be included in the answer. Some of this information will need to be «invented» by the candidate.

Where the delivery medium specified for a Part Two answer is a letter, candidates need not include postal addresses in their answer. Similarly, where the delivery medium specified is a fax, candidates need not include «fax header» details, and where the delivery medium specified is a an e-mail, candidates need not include to/from/subject details. Although the use of some key words is inevitable, candidates should not «lift» phrases from the question paper to use in their answers. They would not receive credit for the language in these phrases.


Read the instruction and the sample answer. Write a letter to Mrs Bennett 60–80 words

Part two

  • Read this part of a letter from Mary Bennett applying for a job.

With reference to your advertisement in The Times, I am writing to apply for the post of training assistant. I am moving to your country next month with my husband. As you will see from the enclosed CV, I have had a lot of experience in training and I feel that I have much to offer your company. If I am selected for interview, please could you give me information about how to reach your offices by public transport?


1) Write a letter to Mrs Bennett:

  • acknowledging her letter,
  • offering her a date and time for an interview,
  • requesting the names and addresses of two referees,
  • telling her the best way to reach you by public transport.

2) Write 60–80 words.

3) Do not include any postal addresses.


Instructions

  1. Read the topic and the questions carefully.
  2. Plan what you are going to write about.
  3. Write the text according to your plan.
  4. Check your writing before sending it for assessment.
  5. Learn the rules and look at the sample answer 🔗here.
  6. Please use 🔗Grammarly to avoid spelling and grammar mistakes.
Урок Homework Курс
  • Warm-up
  • Rules
  • Quiz title
  • Were you right?
  • Quiz time
  • Useful vocabulary
  • More collocations
  • True or False
  • Similar or different
  • Corporations
  • Present or Continuous
  • Collocations
  • Exam preparation
  • Speaking part 2
  • What is important?

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